Rates
for The Washington Post Magazine
- Circulation: Total Average Paid Circulation, ABC Publisher’s Statement, September 30, 2005. Sunday Circulation: 983,243.
- Publication Date: The Magazine is published and distributed on Sunday with The Washington Post. In 2007, The Magazine will not publish an issue on January 7th.
- Format: The Magazine is printed heatset-offset and saddle stitched with 54 lb. coated cover stock and 38 lb. supercalendared (SCA) text stock. Trim size is 8" x 101/2". Three columns per page.
Magazine Fulfillment Newspaper Agreements
Advertising dollars used to purchase space in The Magazine (including full-run and VIP advertising, preprinted inserts, bind-in cards, blow-in cards and color, position and remnant charges) count double towards The Washington Post annual revenue agreements. Charges for production services (including gatefolds, split-runs, prepress and printing work) do not count towards annual revenue agreements. Remnant rate advertising in The Magazine does not fulfill magazine agreements.
Agency Commissons
A 15% commission is allowed to qualified advertising agencies. No cash discount. Payment of account is not dependent upon receipt of tearsheets.
