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Home » How Do You Place an Ad » The Washington Post » Rates » General/Open Rates


Frequency Rates

for The Washington Post

Separate annual agreements must be signed for the following frequency rates. Revenue under these agreements counts toward fulfillment of Dollar Volume Discount agreements.

Full Page Frequency Rates

(Per Column Inch)
BroadsheetDailySunday
12 pages$542$766
24 pages$518$734
36 pages$500$711

Annual Frequency Rates

(Per Column Inch)
 DailySunday
3-12 insertions$620$868
13 or more insertions$590$826

Monthly Frequency Schedule

The required insertions must run each week for a minimum of 4 consecutive weeks. There is a 2-column-inch minimum and up to a 65-column-inch maximum. All insertions must be the same size. Different copy is allowed but must be for the same product.

(Per Column Inch)
 DailySunday
2 insertions per week$491$613
3 insertions per week$459$582
4 insertions per week$433$561

Related Information

Dollar Volume Discount Rates

Download the 2008 General Rate Card [pdf]

 

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