Auto Dealer (Local) Advertising Rates
Rate Qualifications - Only an advertiser engaged in retail-to-consumer business from its own permanent retail outlet in the retail trading area is entitled to the local rates herein.
The local rate area is comprised of the District of Columbia, Maryland, Delaware, Virginia and West Virginia, and the counties of Pennsylvania which border the state of Maryland (Chester, Lancaster, York, Adams, Franklin, Fulton, Bedford and Somerset). Advertisers located in this area who otherwise qualify for local rates will be extended the local dealer rates.
All advertising in The Washington Post is subject to our terms and conditions.
Contact Us
To place local automotive advertising, please contact your Washington Post Account Manager, or call
202-334-4739
Display advertising Fax: 202-334-5679
Classified advertising Fax: 202-334-7635
Staff Directory
Send an e-mail message
Post Plus
Post Plus is our shared mail program that offers The Washington Post’s branded marketplace with the advantage of additional zip code targeting through direct mail. Use comparable size preprint rates for shared mail inserts weighing up to 0.75 ounces. For pieces weighing 0.75 ounces or more, please call for rates. Learn more
Print & Deliver (P&D)
The Washington Post offers creative service, printing and distribution on a mix of standard products for advertisers who do not have an agency or the necessary resources themselves. If an advertiser would like something outside of the standard products, custom quotes can be requested. All P&D products, with the exception of Market Values, may run both in the paper and in the mail. Learn more
Targeted Wraps
The packages that wrap The Washington Post (Outer Wrap), Sunday preprint package (Inner Wrap) and Post Plus (Shopping Guide) are highly visible premium vehicles for an advertiser’s message. These high-impact products are the first things the consumer sees when they pick up their home-delivered paper or rip into the Sunday preprint package, or when non-subscribers open their mailboxes. Learn more
