Arlington - Alexandria
From Old Town to Ballston to Pentagon City, Arlington and Alexandria offer some of the best places to shop and dine. The Arlington/Alexandria special advertorial section of The Washington Post Magazine offers a great opportunity to reach your best potential customers.
Be a visible member of your community. Make sure your business is featured in this section that promotes your community. The section will cover all the things that make Arlington and Alexandria so enticing to live, work, and go out in.
Reach your best prospects. Washington Post Magazine readers are affluent (average HHI is $85,400), hard working (59% are employed full time), professionals (42% are professionals/managers). They shop frequently for all kinds of products and they dine out regularly.
Among Washington Post Magazine readers in Arlington and Alexandria:
- Nine out of ten dine in “sit down” restaurants in a 30-day period.
- Nearly half (48%) visit “upscale” restaurants in a one-month period, nearly double the number of adults in the metro market overall (25%).
- Two out of five (41%) visit coffeehouses/ coffee bars in a one-month period, more than twice the number of adults in the metro market overall (19%).
- Three out of four visit five or more shopping centers in a three-month period, compared to half of all metro adults overall.
What’s more? Arlington/Alexandria is a ZIP Select section. That means it will be delivered to 100,000 key households in Arlington and Alexandria. Homes in these zip codes are among the most affluent in the area. They’re your neighbors, and your best potential customers, and this section will reach them specifically.
Get twice the impact. When you advertise in this section, you’ll double your impact on our readers. That’s because your business will receive advertorial coverage in addition to your ad.
Be where you’re more likely to see results. Our readers rely on Post advertising far more than all other local newspapers, radio and TV combined. Nearly one in four subscribing Magazine readers bought or shopped for products or services advertised in The Magazine. More than half of all readers have saved an ad, article or issue for future reference.
Take advantage of a targeted selling environment — in Washington’s best-read magazine.
