Weekend Photo Packages
Weekend photo packages in The Washington Post Real Estate section enable you to reach prospective homebuyers all weekend long (Saturday and Sunday). Photo ads give your message even greater impact, build awareness and recognition of your name, and enable you to show your properties at their best.
The Washington Post is the metro region’s top shopping vehicle for real estate. That makes it the perfect place to advertise before—and during—the weekend selling period.
The #1 choice in shopping for a home among local real estate publications and services. More Washington area homeowners used The Post to find their home than any other print or Internet resource.
| Among 2,419,900 Washington metro homeowners | |
| The Washington Post | 20% |
| Realtor.com (national Web site) | 11% |
| New Homes Guide | 6% |
| washingtonpost.com | 4% |
| The Real Estate Book | 3% |
The #1 source that comes to mind for real estate classifieds. Washington metro market adults think of The Washington Post as their top-of-mind first choice for real estate classifieds.
| Realtor.com (national Web site) | 11% |
| washingtonpost.com | 5% |
| Craigslist | 5% |
| Local weekly Newspaper | 4% |
| New Homes Guide in print | 1% |
Wide reach among Washington metro market real estate buyers or browsers. The Washington Post reaches 56% of Washington metro market real estate buyers or browsers.
Sources: 2008 Classified Marketplaces- Conducted by MORI Research; Scarborough 2008, Release 1
