Washington's Unsurpassed Media Reach
Washington’s Leader. Period. The products that make up Washington Post Media provide the most comprehensive sources of news and entertainment in the Washington DMA.
The Washington Post is one of the most widely known and respected voices in news content anywhere, and Washington Post Media products are the destination for everything from political analysis to local high sports news.
The Washington Post newspaper has the highest reach of any media vehicle in the DMA, and enjoys the highest reach of any major newspaper in its home market. That’s because The Post comes through with satisfying content at every level.
Washington Post Quick Facts
- 43% of metro market adults read daily
- 58% read Sunday
- 73% read in a 7-day period
Source: Scarborough 2007, Release 1
